Branding, Logo Design, Web Design
Status Social, a multi-award-winning social media company, was launching an independent charity called Positive Social. The charity delivers sessions for young people, parents and teachers, showing them how social media can be used positively, constructively and safely, as well as tackling the issues of social media bullying, self-worth and online mistakes. Positive Social needed an identity and website to help establish its presence, enhance its credibility, and outline its offering.
The branding needed to communicate a positive, fun, vibrant, and creative personality but also to show a knowledgeable, trusted and respected position to parents and teachers. In creating the identity, we wanted it to feel like a social media platform, so the icon design was central to building the visual identity.